A MODERN APPROACH TO AFRICAN CLOTHING

JEchols Brand came to us and we immediately went to work, revamping the foundation of the brand image and communications. We started off with a content plan, helping us define this new direction of the brand with clear standards and vision. After that we went onto the media capture, forming the new brand tone and language for JEchols. Then we went into the online home revamp, the website on Wordpress. After these changes, JEchols was now ready to take on the world with their new brand identity.

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